Sales and revenue stuck?
Churn rate high?
Employee challenges?
If growth feels harder than it should, it’s time to fix what’s not working – inside and out.
Sales operations
with systems that drive real results
Retention strategies
that keep customers coming back
Team alignment
that drives everything forward
Growth doesn’t happen by accident.
It’s built on the right systems.
For over 30 years, Perspective Consulting Group founder Melissa French has worked with high-growth companies, helping teams navigate rapid expansion, client retention struggles, and operational breakdowns. The difference between companies that scale and those that stall? A repeatable, strategic approach to sales operations, exceptional customer experience, and leadership talent.
Now, Melissa helps small and mid-sized companies build the frameworks they need to close more deals, retain high-value clients, and create alignment across teams—so growth feels less like guesswork and more like a guarantee.
Optimize sales, client retention, & brand strategy— all in one place
Here’s how we can help:
B2B & B2C Sales Operations
Outdated systems erode profit. We design efficient, scalable sales processes that help you close more deals and outperform the competition.
Team Alignment
Clear and consistent leadership fuels strong teams. We strengthen internal communication and structure to drive engagement, accountability, and results.
Client Retention
Customer churn is costly. We build retention strategies that turn first-time buyers into long-term advocates and revenue drivers.
Brand Image & Reputation Consulting
Your brand perception impacts sales. Our Brand Image Excellence Analysis™ helps you identify gaps and position your company for long-term success.
Pricing Optimization & Competitive Analysis
Bad pricing costs sales. We assess market positioning, analyze competitors, and develop data-driven pricing strategies to maximize revenue.
Fractional Executive Services
Benefit from executive-level expertise without the full-time cost. We provide fractional executive services, talent management, and project-specific solutions tailored to your business.
Our revenue growth consulting is different
Big consulting firms advise from the sidelines
30+ years’ experience in high-growth companies
Melissa has built and led sales, retention, and leadership teams across startups, private companies, and Fortune 500s.
No cookie-cutter playbooks
Your business is unique—your solutions should be too. Every strategy is customized to fit your sales, client retention, and leadership needs.
Strategic execution, not just advice
We don’t just hand you a report. Instead, we work at the executive level to implement lasting change-from strategy to execution.
Struggling to Hit Revenue Targets?
Revenue growth isn’t just about more effort—it’s about better systems. Let us help you build a strategy that delivers measurable results.
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How Do You Want to Grow?
Whether you're looking to strengthen your sales process, retain valuable clients, align your team, or explore executive support, we're here to help. No pressure—just a clear conversation about what’s working, what’s not, and what to do next.
Let’s build, and implement, a revenue growth strategy that drives real results
If underperforming teams and client churn are hurting your profit margin, let’s fix it before it costs you more.